Working with us · Scope
What your retainer covers.
Schedule A of your agreement is the whole scope. Anything else is quoted first.
Schedule A is the scope
In Schedule A: delivered every month, unasked. Not in it: not in the retainer, whatever a call or a deck said.
- Unused scope does not roll over. Quiet month ahead? Tell us before it starts.
- We choose the method. You choose the message, the offer and what goes live.
- Schedule A is the last pages of your signed agreement. Want a one-page summary? Reply on any thread with:
scope summary please
Always in scope
- One revision round per creative (more if your agreement says so)
- The monthly report, first week of the month
- Written answers to every question on the report thread
- A weekly written check-in while campaigns run
- Our own mistakes, fixed free
- A reply within one working day; BLOCKED the same day (Contact)
Quoted separately
- A new channel: Google, LinkedIn, TikTok, email
- Event campaigns (event brief)
- Print and signage
- Websites, rebuilds and new pages
- Extra shoot days
- Recruitment ads
- Video edits beyond the plan
- Newsletters
- A second brand or sister company
- Rush work: only your named approver can approve it, and you hear before it is billed
Never in any retainer: media spend, PR, legal advice, sales calling, and hosting unless you have a web retainer.
Asking for something extra
Send it anyway. Here is what happens.
- Day 0You send a briefYou: new email, in this shape.
- 1 working dayStephen answers in writingYou: read which it is: in scope, a quote, or next month.
- Your yesQuote approvedYou: reply "approved". Work starts after that line.
- Invoice settledScheduled, date on the threadYou: nothing.
[Your company] Brief:
Nothing extra is absorbed quietly. Nothing is billed that you did not approve in writing.
Ad budget changes
Your card, your ceiling. We climb in small steps, because a big jump makes results dearer.
Healthy results→Small step up→Two weeks→Your ceiling
- New ceiling: reply on the report thread with the monthly figure.
- Lower ceiling: applied within two working days.
- Rising costs usually need new creatives, not more money.
- Need the ads off? Reply "pause". Off within the hour.
Design add-ons
- Priced per artwork. More in the same family cost less.
- Revision rounds stated in the quote.
- You get the working file and a print-ready PDF.
- Deposit first. The first concept date runs from the deposit.
- Before print: your pick, the exact URL and phone, and "approved for print". After print, a change is a new artwork.
Reviews and renewal
- Every quarterScope review, in writingYou: pick reprice or trim back. We never discount.
- Each anniversaryAnnual adjustment, as your agreement setsYou: nothing.
- Before renewalA reminder from usYou: written notice, only if you are not renewing.
An add-on needs an email. A change to Schedule A needs a signed variation.
Common questions
- Is this included in my retainer, or is it extra?
- Why don't I see our ads as posts on our Facebook page?
- What is a rush fee and who can approve one?
Stuck? Email stephen@thegrowthbully.com with a screenshot of the whole window.